01 / INTEGRATED HEALTHCARE CAMPAIGN
Your Health,
Our Priority.
One clear message, adapted for the places patients and neighbors encounter their hospital.
THE WORK
Made to travel
across channels.
For Wyckoff Heights Medical Center, the campaign brought a patient-centered message into digital, transit, and on-site communications. The creative needed to feel connected wherever someone encountered it.
I co-developed the campaign positioning and designed integrated marketing assets, working with hospital administration to keep the message consistent across formats.
CAMPAIGN IN THE WORLD
One idea.
Many touchpoints.
